Skip to main content
ATTOH · EU · Loading
EU Regulatory · Brussels-positioned

Practical tools for the regulated continent.

ATTOH EU builds the diagnostic instruments and operational workflows that sit between European regulators and the operators who must comply with them.

The EU AI Act, GDPR, Digital Services Act, NIS2, VAT-OSS — Brussels is producing more enforceable regulation than any other jurisdiction, and most operators are still reading newspaper summaries instead of the OJ text. We sit with the OJ text. We turn it into ten-minute gap analyses, in-house DSAR workbenches, VAT-OSS routing engines, and DSA mappers. UK-built, EU-focused, GDPR-respecting from the outset.

/ NUMBERS / WHAT THE PRACTICE LOOKS LIKE
5
Tools · live and roadmap · EU regulation
412
Gap analyses run · EU AI Act · since launch
27
Member states tracked · plus EEA + UK
48h
Response window · personally answered
/ WORK / WHERE THE TOOLS HAVE LANDED

Diagnostics, anonymised by design.

The diagnostic outputs below are anonymised by client. They illustrate the shape of an EU regulatory mandate — not the operator. Excerpts of the underlying regulation appear in mono panels.

Mandate · EU AI Act gap analysis
UK fintech · high-risk AI classification on credit scoring
UK-based consumer credit fintech operating across France, Spain and Germany. Ten-minute diagnostic returned a high-risk classification under Annex III(5)(b) of the EU AI Act for the credit-scoring sub-system. Remediation roadmap drafted in 72 hours: risk management, data governance, post-market monitoring, conformity-assessment route.

Annex III(5)(b) — "AI systems intended to be used to evaluate the creditworthiness of natural persons or establish their credit score, with the exception of AI systems used for the purpose of detecting financial fraud." — Regulation (EU) 2024/1689

UK fintech · Annex III(5)(b) · high-risk
Mandate · GDPR DSAR
EU SaaS · DSAR backlog cleared
DSAR backlog of 42 outstanding subject-access requests across 6 EU jurisdictions. Workbench deployment cleared the backlog inside 30 days at full compliance with Art. 12(3) timeline.
EU SaaS · 42 DSARs · 30 days
Mandate · VAT-OSS
UK D2C brand · IOSS & OSS routing
UK direct-to-consumer brand exceeded €10k EU distance-selling threshold mid-2025. Migrated to OSS scheme in Ireland with IOSS for low-value imports. Routing engine handles place-of-supply per Article 33 / 33a.
UK D2C · IOSS + OSS migration
Mandate · DSA
EU marketplace · trusted flagger workflow
Mid-size EU marketplace required to designate a single point of contact for authorities under DSA Art. 11 and run a trusted-flagger workflow under Art. 22. Mapper deployment delivered all four obligations.
EU marketplace · DSA Arts. 11 + 22
Mandate · NIS2
UK MSP with EU customers · entity-class scoring
UK-headquartered managed service provider determined to be an "important entity" under NIS2 Art. 3(2) due to EU customer exposure. 21-control gap audit returned 14 gaps; remediation roadmap built around national CSIRT registration.
UK MSP · NIS2 important entity
Mandate · Cross-cutting
EU AI fintech · stacked regimes
EU fintech with AI credit scoring (high-risk AI Act) + cross-border consumer base (GDPR + VAT-OSS) + marketplace surface (DSA). Single stacked-regime audit replaced three separate counsel mandates.
EU fintech · stacked-regime audit
Mandate · Watch-list
DMA · gatekeeper-adjacent
UK SaaS at €7.5bn EU annual revenue — sub-threshold for gatekeeper designation under DMA Art. 3 but already preparing for adjacent supplier-side obligations. Watch-list mandate with quarterly cadence.
UK SaaS · DMA-adjacent · watch-list
/ TOOLS / FIVE PRACTICAL INSTRUMENTS

Five practical tools. One regulatory anchor.

Each tool is anchored to a specific piece of EU regulation — adopted, not summarised. The diagnostic produces an output you can hand to in-house counsel or to a Member State regulator.

Tool 01 · LIVE

EU AI Act · gap analysis

Ten-question diagnostic mapping your AI system to Annex III categories. Returns risk class (unacceptable / high / limited / minimal), Article-by-Article obligations, and a 12-point remediation pack.

Reference: Regulation (EU) 2024/1689 — Annex III. Live since 2026 Q2.

Free · 10 minutes · no email gate
Tool 02 · Q3 2026

GDPR · DSAR workbench

Subject-access request workflow — intake form, identity verification, scope-of-search builder, response template with redaction layer, full audit trail to demonstrate Art. 12(3) compliance.

Reference: Articles 12–22, Regulation (EU) 2016/679. Workbench includes BSI 4575:2024 logging.

£120 / month · per controller
Tool 03 · Q3 2026

VAT-OSS · routing engine

Cross-border VAT routing — IOSS for low-value imports, OSS for B2C distance sales, place-of-supply rules per Article 33/33a, EU consumer-threshold tracking, MS-of-identification logic.

Reference: Council Directive (EU) 2017/2455 + Article 33/33a VAT Directive. Real-time HMRC integration.

£180 / month · per tax entity
Tool 04 · Q4 2026

DSA · compliance mapper

Digital Services Act mapper — VLOP/VLOSE classification, transparency report skeleton, trusted-flagger workflow, single-point-of-contact registration. For platforms, marketplaces and hosting services.

Reference: Regulation (EU) 2022/2065. Article 11, 22, 24, 25 mapping.

£240 / month · per platform
Tool 05 · Q4 2026

NIS2 · posture audit

NIS2 entity-class diagnostic (essential / important / out-of-scope) + 21-control gap audit. National CSIRT registration support. Sector-specific deep-dive for the 18 NIS2 sectors.

Reference: Directive (EU) 2022/2555. 21 cybersecurity risk-management measures under Art. 21.

£320 once + £80 / month watch
Tool 06 · 2027 H1

DMA · gatekeeper watch

Digital Markets Act watch-list — gatekeeper thresholds (€7.5bn EU annual revenue / €75bn market cap), supplier-side adjacent obligations, MS-of-establishment compliance triggers.

Reference: Regulation (EU) 2022/1925. Art. 3 designation thresholds.

Watch-list · by referral only
/ STORY / WHY THIS PRACTICE EXISTS

EU regulation, properly tooled.

ATTOH EU exists because the European Union is producing more enforceable digital regulation than any other jurisdiction — and the operators most affected by it are still reading press releases instead of the OJ text.

The EU AI Act runs to 144 articles and 13 annexes. The GDPR is 99 articles. The DSA is 93 articles. NIS2 has 21 cybersecurity controls split across two entity classes and 18 sectors. VAT-OSS rewrote cross-border B2C VAT in 2021 and most UK D2C brands still file IOSS wrong. This is not optional reading. It is the operating manual of the regulated continent.

We track each regime on its own calendar — Commission proposals, Parliament amendments, Council positions, OJ publication, Member State transpositions, supervisory authority guidance. The diagnostic instruments are calibrated to the regulation as adopted, not to a journalist's summary of it. The roadmap is sequenced against enforcement dates: EU AI Act first because the high-risk class applies from 2 August 2026; NIS2 next because Member State transposition deadlines have already passed.

We are not a law firm. We do not write formal legal opinions. We build the diagnostic instruments that sit between the regulator and the operator — the gap analyses, the workbenches, the routing engines — and we hand the outputs to in-house counsel or to outside Supreme Advisory strategists when the brief calls for it. The plumbing is supplied by ATTOH Tech; the legal interpretation stays human.

If your business has EU exposure, the EU regulatory cycle now writes part of your roadmap. We help you read it.

/ PRICING / FOUR ROUTES INTO THE PRACTICE

Four routes. Each one fixed-scope.

We don't sell hours. The gap analyses are free. The tools are per-month, per-controller, per-entity — never per-call.

/ TIER 01 · FREE

EU AI Act Diagnostic

FROM £0/ free / unlimited

Ten-minute diagnostic. No email gate. Returns Annex III classification + 12-point remediation pack.

  • 10 questions · 10 minutes
  • Annex III mapping (5 sub-categories)
  • Risk class (unacceptable / high / limited / minimal)
  • Article-by-Article obligations
  • Downloadable PDF · no email required
  • Updated quarterly with OJ amendments
Run the diagnostic →
/ TIER 03 · WATCH

Regulatory Watch

FROM £180/ month / regime

Single-regime watch-list — Commission proposals, Parliament amendments, MS transpositions tracked for your stack.

  • One named regime · per subscription
  • Weekly OJ scan + Council position diff
  • Monthly briefing (1-page A4)
  • Quarterly enforcement-cycle review
  • Named regulatory analyst
  • Cancel any time · 30-day notice
Subscribe to watch →
/ TIER 04 · AUDIT

Stacked-Regime Audit

FROM £4,800/ engagement

Cross-cutting EU AI Act + GDPR + DSA + NIS2 audit for operators with combined exposure. 12-week container.

  • Up to 4 regimes in one audit
  • Stacked-regime obligations mapped
  • Single remediation roadmap · sequenced
  • Named regulatory analyst · weekly cadence
  • 12-week container · fixed fee
  • Optional renewal to monthly stack
Brief an audit →
/ PROCESS / HOW AN ENGAGEMENT STARTS

Diagnostic first. Then the brief.

No discovery deck, no procurement theatre. Run the free diagnostic first. If the output surfaces real exposure, we agree a brief inside a week.

Step 01

Free diagnostic

Ten-minute EU AI Act gap analysis. No email gate. Output PDF you can take to in-house counsel or to a supervisory authority.

Free · always
Step 02

First call

45 minutes by Zoom. We walk through the diagnostic output, identify stacked exposure (GDPR, DSA, NIS2, VAT-OSS), agree the priority regime.

45 minutes · no charge
Step 03

Brief + commercial

One-page brief inside five working days. Tool deployment plan, sequencing against enforcement dates, fee, named analyst.

5 working days · single A4
Step 04

Tool deployment

DSAR workbench, VAT-OSS routing, DSA mapper or NIS2 audit — deployed within 14 days of brief signature. Inside your environment, with your data.

14 days · in-environment
Step 05

Monthly cadence

Monthly briefing — OJ scan, supervisory authority guidance, Member State transposition diff, control-gap remediation progress.

Monthly · A4 brief
Step 06

Quarterly audit

Quarterly stacked-regime audit. Cross-cutting risk review. Output handed to your in-house counsel or to Supreme Advisory for board-level escalation.

Quarterly · stacked
/ FOUNDER / WHO YOU ACTUALLY MEET

The analyst is the practice.

"Most operators with EU exposure have spent two years reading press releases about the EU AI Act. They have never opened the OJ text. The job is not to be alarmist — it is to read the regulation, work out the actual obligation, and build the tool that turns the obligation into a workflow. Adopted text first, journalism never."

Lead Regulatory Analyst · ATTOH EU

— ATTOH EU

Twelve years between Brussels and London — Commission stagiaire, EU public-affairs counsel, in-house regulatory analyst for a UK fintech. Built ATTOH EU inside AMAYA Holdings in 2024 because the diagnostic-instrument layer between regulator and operator simply did not exist. UK-built, EU-focused, GDPR-respecting by construction.

/ TESTIMONIALS / WHAT OPERATORS HAVE SAID

Quiet references. On request.

We do not ask clients for testimonials and we do not publish them by name. The reflections below are shared with permission at the close of the audit or after a regulatory milestone.

We ran the EU AI Act diagnostic on a Friday afternoon. By the following Tuesday we had a remediation roadmap that mapped every obligation to a specific engineering ticket. The clarity was the value — finally, an instrument calibrated to the OJ text.
VP Legal UK fintech · Annex III(5)(b) high-risk classification
We had a 42-DSAR backlog and four weeks before our supervisory authority deadline. The workbench cleared the backlog inside 30 days. The audit trail alone justified the cost.
DPO EU SaaS · 6-jurisdiction operator
The VAT-OSS migration was the cleanest cross-border tax migration we've done. IOSS for low-value imports, OSS in Ireland for distance sales, place-of-supply logic per Article 33. Six months later, zero VAT corrections.
CFO UK D2C brand · €10k threshold crossed
We needed a DSA Article 11 single-point-of-contact, a transparency report skeleton and a trusted-flagger workflow live in 60 days. The mapper delivered all three plus the legal-counsel handover pack.
General Counsel EU marketplace · DSA Arts. 11 + 22 deadline
/ FAQ / BEFORE YOU REACH OUT

Common questions before engaging.

If the answer isn't here, the conversation is the right venue. We reply personally inside 48 hours.

01 Is the EU AI Act Gap Analysis free? +
Yes. The 10-question gap analysis produces a free classification and action plan with no email gate. We publish the diagnostic openly because EU AI Act exposure is genuinely under-mapped — most operators don't know which risk class they fall into, and the analysis only takes ten minutes. The output PDF is the same regardless of whether you engage us afterwards.
02 Who is ATTOH EU built for? +
European operators — UK businesses with EU exposure, EU-based SMEs, AI / SaaS companies serving European customers. Particularly: UK fintechs and SaaS firms hitting EU thresholds, EU marketplaces facing DSA obligations, any operator handling European personal data under GDPR, and any AI-enabled business with high-risk classification under Annex III of the AI Act.
03 Are you a law firm? +
No. ATTOH EU is a compliance-tooling practice — we build the diagnostic instruments and operational workflows that sit between regulator and operator. For formal legal opinions you still need outside counsel, but the gap-analysis layer, the workbench layer and the routing-engine layer are where we live. Where the brief needs a board-level strategic counsel, we route to Supreme Advisory.
04 What does "Brussels-positioned" mean? +
We track the EU regulatory cycle on its own calendar — Commission proposals, Parliament amendments, Council positions, OJ publication, Member State transpositions, supervisory authority guidance. The tools are calibrated to the regulation as adopted in OJ, not to a journalist's summary of it. We read the trilogue read-outs and the Council compromise texts because that is where the operative text gets written.
05 When do the other tools ship? +
EU AI Act Gap Analysis is live now. GDPR DSAR Workbench ships Q3 2026. VAT-OSS Routing Engine ships Q3 2026. DSA Compliance Mapper ships Q4 2026. NIS2 Posture Audit ships Q4 2026. DMA Gatekeeper Watch is a 2027 H1 release. Join the waitlist on the contact form to be notified per tool — we don't share the waitlist with anyone outside AMAYA.
06 Do you cover only the EU AI Act, or non-EU AI regimes too? +
EU AI Act is the priority surface. Where it interacts with UK AI policy (the post-2026 UK AI Bill), US Executive Order 14110 (and successor policy), OECD AI principles or the Council of Europe Framework Convention on AI, we surface the alignment — but the practice is EU-AI-Act-anchored, not jurisdiction-agnostic. UK-only operators are usually better served by a UK-anchored practitioner.
07 Where does my data sit when I use the workbench? +
Inside your environment. The DSAR workbench is built so the substantive personal data never leaves your controlled infrastructure — we ship the workflow, the redaction layer, and the audit-trail logic, but the data plane stays with you. This is the GDPR-first design principle: minimise transfer, maximise control. EU operators using EU-cloud deployments stay EU-resident throughout.
08 How does ATTOH EU relate to other AMAYA brands? +
ATTOH Tech supplies the engineering core under every tool. Supreme Advisory handles board-level strategic counsel where EU exposure becomes a deal question. Incorpwise handles UK Ltd formations for operators establishing EU subsidiary structures. ATTOH España handles the bilingual ES/EN subsidiary work for Costa-del-Sol expats. All run on the shared AMAYA operating spine — distinct fronts, common plumbing.
/ REGIMES / WHICH PIECES OF EU LAW WE COVER

Six regimes. One operating spine.

We sequence the regimes by enforcement date and by stacked exposure. The list below is the regulatory perimeter of the practice as of this year — anchored to OJ text, updated quarterly.

Regime 01

EU AI Act

Regulation (EU) 2024/1689. High-risk class enforceable from 2 August 2026. Annex III categories, conformity assessment, post-market monitoring, transparency obligations. Our priority surface.

OJ L 2024 · enforcement 08-2026
Regime 02

GDPR

Regulation (EU) 2016/679. Articles 12-22 (data subject rights), Article 33 (breach notification), Article 35 (DPIA), Articles 44-50 (international transfers). DSAR workbench is the operational instrument.

In force 2018 · ongoing
Regime 03

Digital Services Act

Regulation (EU) 2022/2065. Articles 11 (single point of contact), 22 (trusted flaggers), 24 (transparency reports), 25 (online interface design). DSA mapper is the operational instrument.

Fully applicable from 02-2024
Regime 04

NIS2 Directive

Directive (EU) 2022/2555. 21 cybersecurity risk-management measures, entity-class scoring (essential vs important), national CSIRT registration. Posture audit is the operational instrument.

MS transposition deadline 10-2024
Regime 05

VAT · OSS / IOSS

Council Directive (EU) 2017/2455 + 2020/284. OSS for distance sales, IOSS for low-value imports, Article 33/33a place-of-supply rules. €10k EU threshold trigger. Routing engine is the operational instrument.

In force 07-2021 · ongoing
Regime 06

Digital Markets Act

Regulation (EU) 2022/1925. Gatekeeper thresholds (€7.5bn EU annual revenue / €75bn market cap), Article 3 designation criteria, supplier-side adjacent obligations. Watch-list — not a tool surface yet.

Gatekeepers designated 09-2023
/ MEMBER STATES / TRANSPOSITION CALENDAR

27 Member States, each on their own clock.

EU regulation lands as Regulations (directly applicable) or Directives (transposed into national law). The list below is the Member State transposition status we track for the regimes most relevant to our clients. Updated quarterly.

MS 01

Germany · BSI & BfDI

NIS2 transposed via NIS2UmsuCG with substantive deviations from the Directive (sector classifications). BfDI is among the most active GDPR supervisors. Federal AI Act competent authority still being formed at BSI.

NIS2 + GDPR + AI Act
MS 02

France · CNIL & ARCOM

CNIL is the most active GDPR enforcer by fine volume in the EU. ARCOM is the DSA designated authority. French AI Act coordinator role assigned to CNIL with a sector-led approach.

GDPR + DSA + AI Act
MS 03

Spain · AEPD & CNMC

AEPD applies a strong sectoral discipline on GDPR. CNMC handles digital markets. Spanish AI Sandbox Authority (AESIA) is the first dedicated national AI agency in the EU.

GDPR + AI Act · Sandbox
MS 04

Netherlands · AP & ACM

AP (Autoriteit Persoonsgegevens) takes a precise, principles-based GDPR enforcement line. ACM is the DSA designated authority. The Dutch government has appointed RDI as AI Act national competent authority.

GDPR + DSA + AI Act
MS 05

Ireland · DPC & CRU

DPC is lead supervisory authority for most major cross-border GDPR cases due to MS-of-establishment rules. Coimisiún na Meán is the DSA designated authority. AI Act competent authority shared across departments.

GDPR · lead SA · MS-of-est.
MS 06

Italy · Garante & AGCOM

Garante per la Protezione dei Dati Personali is the GDPR supervisor and has been particularly active on AI-related GDPR enforcement (including the 2023 ChatGPT ban). AGCOM handles DSA.

GDPR + DSA · AI-active
/ CALENDAR / ENFORCEMENT MILESTONES

The next twelve months of enforcement.

EU regulation lands by milestone — Commission adoption, OJ publication, entry into force, application date, Member State transposition. We sequence client work against the milestones that matter most for the operator.

Q3 2026

EU AI Act · high-risk applies

2 August 2026 — high-risk AI systems (Annex III) become subject to the full obligation set: risk management, data governance, conformity assessment, post-market monitoring, transparency.

02 Aug 2026 · enforceable
Q4 2026

NIS2 · first inspections

Following October 2024 transposition deadlines, Member State supervisory authorities are now running first-cycle inspections on essential and important entities. Many MS started in Q1 2026.

Active inspection cycle
Q1 2027

DSA · non-VLOP enforcement

National Digital Services Coordinators ramp up enforcement against non-VLOP intermediary services. Single-point-of-contact and trusted-flagger workflows must be in place.

National DSCs active
Q2 2027

EU AI Act · general-purpose AI

2 August 2027 — full general-purpose AI model obligations apply to providers, including systemic-risk models. Code of Practice signatories transition to the binding regime.

02 Aug 2027 · GPAI live
Ongoing

GDPR · cross-border

Cross-border GDPR enforcement is processed via the EDPB consistency mechanism. Lead supervisory authority disputes between MS run continuously; we track them per case for clients with multi-MS exposure.

EDPB consistency
Ongoing

VAT-OSS · threshold tracking

The €10,000 EU consumer threshold is calculated per calendar year and per supplier. Crossing the threshold mid-year triggers OSS registration in the MS of identification within 10 days.

€10k threshold · 10 days
/ GLOSSARY / EU REGULATORY VOCABULARY

The acronyms worth knowing.

Every regime has its own dialect. The terms below are the ones that turn up across most operator briefs.

Def · VLOP

Very Large Online Platform

DSA Art. 33 designation — platforms with average monthly EU users ≥ 45 million. Tighter due-diligence obligations than non-VLOP intermediary services. Designated by the Commission.

DSA Art. 33 · 45m EU users
Def · DSC

Digital Services Coordinator

National authority designated by each Member State under DSA Art. 49 to coordinate DSA enforcement domestically. Most MS appointed by Feb 2024; a small number still in flux.

DSA Art. 49 · per MS
Def · MS-of-est.

Main establishment

GDPR Art. 4(16) concept that determines lead supervisory authority. Critical for cross-border controllers: typically where central administration sits. Disputes resolved via EDPB consistency.

GDPR Art. 4(16)
Def · GPAI

General-purpose AI

EU AI Act Art. 3(63) concept covering foundation-model providers. Systemic-risk GPAI carries additional obligations under Art. 55. Full obligations apply from 2 August 2027.

AI Act Art. 3(63) + 55
EU regulatory · 2026

The diagnostic layer between regulator and operator.

ATTOH EU exists because the EU is producing more enforceable digital regulation than any other jurisdiction — and most operators are still reading newspaper summaries. We read the OJ text and build the tools.

/ CONTACT / BRIEF AN AUDIT OR JOIN A WAITLIST

Two or three lines on the regime and the exposure. We reply personally within 48 hours.

If your priority is the EU AI Act, run the free diagnostic first — the output is what we'll be talking about on the call. For GDPR, DSA, NIS2 or VAT-OSS, send the rough shape of the operator (jurisdictions, size, sector) and we'll point at the right tool.

Adopted text only. GDPR-respecting from the first email. No email gate on the gap analysis.

  • Reply inside 48h · personally
  • OJ-anchored · adopted text only
  • GDPR-respecting · privacy-first build
  • EU + UK · AMAYA brand portfolio
/ ENQUIRY · REGIME PICKER

Pick a regime.

Two or three lines is enough. We come back with the right tool or audit.

Regime

By submitting you agree to a 45-minute first call. GDPR-respecting by construction. We do not share details with anyone outside AMAYA Holdings.